Recently Google has decided that they are moving into the Knowledge Graph arena. What this means is Google is working to provide “real-world” answers to searchers “real-world” questions. Freebase is where Google is getting the data to build it’s Knowledge Graph. The best part is, YOU can put your info into it and it’s FREE! It’s like a wiki site basically.
What is Freebase?
Freebase is a database owned by Google of topics and entities that are associated with real people, things, etc. Freebase is 100% open-source so anyone can add to it.
The basic element in Freebase is a topic. As an example, there are multiple topics with the title “William Shakespeare” (one is about the 1950’s singer, one is about the famous poet, etc.). Each topic in Freebase is assigned a unique ID.
These topics can then be grouped into bases. Think a YouTube channel and you get the idea of what a base is. One could create a base named “English Literature” and add to it Agatha Christie, William Shakespeare, or other related topics. Inside bases, a person can also a thing called “views” which are kind of like playlists. Continue reading “How-To: Get Your Business In Google’s Freebase For More Exposure”